Swiss luxury watch manufacturer Franck Muller announced a limited number of smart watch collections inspired by Solana Blockchain. The 1,111 clock in the collection carries a special QR code that provides instant access to users’ solana wallets. 20,000 Swiss francs (approximately 24,300 dollars) price -labeled products are targeting the intersection of the digital and physical world. However, the luxurious preferences of crypto currency owners bring security risks.
Technology and design in solana inspired hours
The new collection of Franck Muller is based on the concept of “Phygital” (physical + digital). The QR code, which is integrated into the clock dial, provides direct connection to users’ solana wallet addresses. This feature appeals to the desire to exhibit the digital identities of crypto currency enthusiasts with physical accessories. The company emphasizes that design has both investment and collecting value.
The limited production strategy strengthens the perception of olma being special i in the luxury sector. However, the high price and technological integration of the watches indicate that the target audience may be limited to the high -income segment in the crypto currency world. Franck Muller’s move is interpreted as a remarkable step in the adaptation process of traditional luxury brands to the web3.
The risky face of crypto money luxury
The tendency of crypto currency to show off with luxury products increases the risk of physical attacks. The recent events in France revealed the dimensions of this threat. For example, the attempt to kidnap the family of Pierre Noizat, CEO of Paymium, Crypto platform, had a shock effect in the industry. Similarly, an investor in Paris proves that his father’s kidnapping for the ransom and that Ledger’s founding partner David Balland’s home raid is the target of crypto currency.
Experts point out that the inability of crypto currencies is attractive for criminals. Products such as QR coded watches are criticized for making users’ digital identity visible in the physical world. Security experts, such accessories users should double the personal data protection and physical security measures, he says.
Responsibility Rejection: The information contained in this article does not contain investment advice. Investors should be aware that crypto currencies carry high volatility and thus risk and carry out their operations in line with their own research.
